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How to Create a Pre-Save Link

A pre-save link lets fans save your song before it drops so it lands in their library automatically on release day. That early signal boosts first-day streams and helps you reach Spotify's Release Radar. ORB's pre-save and smart links come with paid plans and take minutes to set up.

Steps to create a pre-save link

Set up a pre-save campaign before your release goes live:

  1. 1. Schedule your release on a paid plan

    Submit your release through ORB with a future date, at least two to three weeks ahead. Pre-save links are available on the Artist and Label & Team plans.

  2. 2. Generate your smart link

    From your release, create a pre-save smart link. It gives fans one landing page to pre-save on Spotify, Apple Music and more.

  3. 3. Customise the landing page

    Add your cover art and artist name so the page matches your branding and looks professional when shared.

  4. 4. Share everywhere before release day

    Post the link in your bio, stories, WhatsApp and email so fans can pre-save in the run-up to launch.

  5. 5. Release day auto-add

    When your song goes live, it's automatically added to the libraries of everyone who pre-saved, driving streams in the first crucial hours.

Why pre-saves matter for your launch

Spotify's algorithm pays close attention to what happens in the first 24 hours of a release. Pre-saves convert into instant streams and saves the moment your song drops, which signals momentum and improves your chances of landing in Release Radar and Discover Weekly.

Pre-save links also let you build an audience before release day instead of starting from zero. A single smart link works across platforms, so you promote one URL everywhere and fans choose their preferred service — far more effective than asking people to search for you on launch day.

What you get with ORB smart links

  • One link, every platform

    A single smart link lets fans pre-save on Spotify, Apple Music and choose their preferred service.

  • Branded landing page

    Your cover art and artist name make the page look professional and on-brand.

  • Release-day momentum

    Pre-saved songs auto-add to libraries at launch, boosting first-day streams and playlist chances.

  • Included on paid plans

    Pre-save and smart links come with the Artist (₦3,200/mo) and Label & Team (₦8,000/mo) plans.

Frequently Asked Questions

What is a pre-save link?
It's a link that lets fans save your unreleased song in advance. When the song drops, it's automatically added to their library, driving streams in the first hours — which helps with Spotify's Release Radar.
When should I share my pre-save link?
Start two to three weeks before release day so you have time to build momentum. Submit your release on ORB with a future date to generate the link in time.
Is a pre-save link free on ORB?
Pre-save and smart links are included on ORB's paid plans — Artist plans start at ₦9,600 every 3 months and Label & Team is ₦24,000 every 3 months.
Does a pre-save link work on Apple Music too?
Yes. ORB smart links work across platforms, so fans can pre-save on Spotify or add on Apple Music from a single page.